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Generative Engine Optimization

Be the answer customers get from AI.

The persona-first GEO platform: measure, understand and grow your AI visibility.

Perquery asks your buyers' questions as each persona, on every major AI engine. It shows where you appear, where a rival wins, and which fix closes the gap.

Tracked across every major AI engine

  • ChatGPT
  • Gemini
  • Google AI Mode
  • Claude
  • Perplexity
  • Grok
  • DeepSeek
Problem

Most brands don't know what AI tells their buyers

Ranking first on a search engine no longer means an AI will recommend you. And unlike a search result, an AI answer is shaped by who is asking. If you aren't measuring that, you're managing a channel you can't see.

Search resultsSame for everyone
1yourbrand.com
2rival-a.com
3rival-b.com

Rank #1 looks healthy

Persona blind spot
AI answerDepends who's asking
SMB ownerNot mentioned
Enterprise buyerMentioned #1
DeveloperMentioned #2

SMB owners never hear your name

Solution

AI answers change with the person asking, so we measure each audience separately

The same question returns different brands depending on who the AI thinks is asking. Perquery makes that the foundation: define the personas that matter, and see your visibility, rank and sentiment for each one next to the Raw baseline.

Visibility for “best GEO platform for agencies”, by persona and engine
ChatGPTGeminiAI ModeClaudePerplexity
RevOps Manager53%41%49%47%22%
Marketing Director38%44%36%31%18%
Sales Team Lead44%48%40%36%31%
SMB Owner29%12%24%35%0%
One promptEvery persona × every engine
Inside Perquery

Every persona, engine and rival on one screen

Performance Overview puts visibility, share of voice, rank, sentiment and authority side by side, and you can read each one per persona. Click through the modules to see the real layout.

See the platform
Perqueryacme.comPersonas
Perquery
acme.com
Visibility by persona5 tracked
40.9%Avg. across personas
RevOps MgrBest performer
+82%vs. Raw baseline
R52.7%
RevOps Manager“best tool for RevOps reporting”
S48.2%
Sales Team Lead“AI visibility platform for sales teams”
M38.4%
Marketing Director“AI content generation for marketing teams”
E33.5%
Early-stage Founder“GEO platform with API access”
S29.1%
SMB Owner“affordable AI tracking tool”
InsightRevOps Manager sees 82% more visibility than the Raw baseline.
Three steps

How Perquery works

  1. 01

    See the Opportunity

    Spot what’s costing you visibility

    ExamplePerquery flags a prompt where you dropped to rank #6 for SMB owners.

  2. 02

    Apply

    Ship the fix

    Example“Continue in the tool” opens the Content Brief Generator with the prompt, page and persona already filled in.

  3. 03

    Track the Impact

    Watch visibility recover

    ExampleMark it done and Impact Tracking compares the three scans before and after: Perquery back at rank #2 for SMB owners.

Coverage

One platform, first signal to shipped fix.

Every prompt, asked as each persona, on every major AI engine.

AI engines

Five engines by default. Add Grok and DeepSeek per site in its settings.

ChatGPTGeminiGoogle AI ModeClaudePerplexityGrokDeepSeek
See persona strategy ↗
Analyze
Act & Fix

Turn every gap into a ranked fix, then ship it.

Tools

Briefs, schema, meta tags, llms.txt, robots.txt.

Content briefSchemaMeta tagsllms.txtrobots.txt
See the tools ↗
Integrations

Search Console, GA4 and Google Ads, side by side.

Google Search ConsoleGoogle Analytics 4Google Ads
See the whole platform ↗
Get started

Find out what AI tells buyers about your brand

FAQ

What teams ask before they start

Short answers to the questions teams ask most. The user guide covers the rest.

Read the user guide
01What is Generative Engine Optimization (GEO)?

GEO is the practice of structuring and distributing content so AI engines like ChatGPT, Gemini, Claude and Perplexity can read it, trust it and cite it in their answers, the same job SEO does for traditional search results.

02How is AI visibility different from a search ranking?

A search ranking is one position on one page, the same for everyone who searches. An AI answer is generated per conversation and can shift based on who’s asking, what they asked before, and which sources the model trusts that day. Visibility has to be measured as an ongoing signal, not a single snapshot.

03Which AI engines does Perquery track?

ChatGPT, Gemini, Google AI Mode, Claude and Perplexity. Grok and DeepSeek can be added per site in its settings.

04Why track by persona instead of just by brand?

The same prompt returns a different answer depending on who the AI thinks is asking. Tracking one generic score hides that. Perquery tracks visibility, rank and sentiment separately for each audience you define, so you see where you’re winning and where you’re not, persona by persona.

05How long until I see results?

The first scan starts as soon as you finish setup, and first results arrive within 24 hours. After that, scans run on the schedule you choose, weekly by default. How fast visibility moves depends on how quickly you ship the flagged fixes.

06Do I need to already have my prompts and personas defined?

No. During setup Perquery suggests competitors, prompts and personas from your site and market; you can edit, add or remove them at any time.